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Skincare that simplifies

Two essentials.
Nothing extra.

A tinted sunblock for the day and a glow cream for every day. No 10-step routine, no miracle claims — just two honest formulas that do what they say.

Shop the essentials View both products
4.8 · Loved by 124+ across Pakistan
A woman in a cream dupatta applying minimal Tinted Sunblock to her cheek, holding the bottle
minimal Fairness Cream 30g
SPF · No white cast Real glow · Daily
Dermatologically tested
Cash on delivery
No white cast
Gentle on sensitive skin
Applying a dot of minimal Tinted Sunblock to the back of a hand
Why we exist

minimal exists to make good skin simple. We don't sell miracles or overnight transformations — we make a small range of honest essentials that fit into real life and actually do what they promise.

minimal Tinted Sunblock 50ml
Tinted Sunblock — alternate view
Everyday Essential

No foundation. No filter. Just this.

Light on skin, heavy on protection.

A tinted sunblock that gives you clean, natural-looking skin in seconds — broad-spectrum protection with a sheer, even finish.

  • Sun protectionBroad spectrum UVA/UVB
  • Light coverageEvens skin tone for a natural look
  • LightweightNon-greasy, comfortable all day
  • Natural glowHealthy, smooth, radiant skin
Wears under makeupSheer tintDaily SPF
Rs 1,890/ 50ml Order on WhatsApp
minimal Fairness Cream 30g
Fairness Cream — alternate view
Daily Glow Cream

Glow that feels real.

This is not instant whitening. This is real skin improvement.

A daily cream that helps even out skin tone and keeps skin hydrated for a healthy, natural glow. Consistency is the secret.

  • Evens skin toneHelps improve tone & texture
  • Deep hydrationKeeps skin soft & nourished
  • Smooth textureMakes skin look healthy & radiant
  • Daily careGentle & suitable for everyday use
Morning & nightFragrance-lightBuilds over weeks
Rs 1,490/ 30g Order on WhatsApp
Tinted Sunblock and Fairness Cream together
Best Value

Both Essentials

Protect by day, improve every day. Get the Tinted Sunblock and Fairness Cream together and save.

  • Tinted Sunblock Rs 1,890
  • Fairness Cream Rs 1,490
Rs 3,380 Rs 2,850 Save 15%
Order the bundle
Simple to use

A routine you'll actually keep

Sunblock in the morning. Cream morning and night. That's the whole thing.

Tinted Sunblock texture

Tinted Sunblock

  1. 1Apply as the last step of your morning routine.
  2. 2Dot over face and blend evenly with fingertips.
  3. 3Reapply through the day for continued sun protection.
Fairness Cream texture

Fairness Cream

  1. 1Cleanse and pat skin dry.
  2. 2Apply a thin layer over face and neck, morning and night.
  3. 3Use consistently — visible improvement builds over weeks.
minimal Fairness Cream and Tinted Sunblock on a marble ledge in morning light

Made for Pakistani skin, heat and everyday sun.

Two products. One routine you'll actually keep.

Loved by real skin
4.8 124+ happy customers

Based on early customer feedback

Finally a sunblock with no white cast. Evens out my skin and feels like nothing. I wear it every single day now.
Ayesha K. Lahore · Tinted Sunblock
It's not magic overnight — but after a few weeks my skin genuinely looks more even and hydrated. Love that they're honest about it.
Hira M. Karachi · Fairness Cream
Perfect for quick university mornings. Light coverage, natural finish, and proper sun protection. My new go-to.
Sana R. Islamabad · Tinted Sunblock
Gentle on my sensitive skin and no irritation. The glow is real and it doesn't feel heavy.
Maria T. Faisalabad · Fairness Cream
Got the bundle. The two together are all I need now — simple, clean, and my skin has never looked better.
Zoya A. Rawalpindi · Both Essentials
No heavy makeup feel in this heat. Blends effortlessly and lasts all day. Highly recommend.
Noor F. Multan · Tinted Sunblock
minimal Fairness Cream on a bathroom shelf minimal Tinted Sunblock in a handbag minimal Tinted Sunblock box on a bedside table
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Good to know

Questions, answered

Anything else? Ask us on WhatsApp — a real person replies.

Is the Fairness Cream a skin-whitening product?

No. It is not instant whitening. It is real skin improvement — it helps even out your skin tone, hydrates, and gives a healthy natural glow with consistent use.

Is it safe for sensitive skin?

Yes. Both products are dermatologically tested and made with a gentle formula suitable for all skin types. As with any new product, we recommend a small patch test first.

How soon will I see results?

The Tinted Sunblock works instantly — protection and an even finish from the first use. The Fairness Cream works gradually; most people notice a more even, hydrated complexion over a few weeks of consistent use.

Does the Tinted Sunblock leave a white cast?

No. It's tinted and sheer, so it blends into skin with a natural finish and no white cast, on all skin tones.

Can I wear the sunblock under makeup?

Yes. It's lightweight and non-greasy, so it works on its own for a natural look or as a smooth base under makeup.

How do I place an order?

Tap any 'Order on WhatsApp' button. It opens a chat with us with your product pre-filled — just send the message and we'll confirm your order.

Do you offer cash on delivery?

Yes. Cash on Delivery is available all across Pakistan. Delivery details are confirmed over WhatsApp when you order.

Order in two taps

Ready to simplify?

Message us on WhatsApp — we confirm your order and deliver cash-on-delivery, all across Pakistan.

Order on WhatsApp @_minimal.pk
Order on WhatsApp